Breakout Speakers Will Be Announced Soon

There’s a reason why DSES is the #1 event in North America for Innovative Thought Leaders in the automotive industry. We deliver the most progressive and dealer-driven content for dealership decision makers to build their business plans for the following year.

Presentations are focused on providing information that will help dealerships drive results in their stores with NO sales pitches.

Who should apply?

Because DSES is dealer-focused, DrivingSales accepts applications for breakout session presenters and then allows dealers to select who they want to hear from. These speakers consist of dealer professionals, vendors, and industry experts. Any who feel they have expertise to impart, research to reveal, or a pertinent story to share are encouraged to apply, as long as it will benefit a progressive dealer audience.

Applicant submissions will be centered on one of seven topic categories:

  • Advanced Marketing General:
    Examples: Defining your dealership Brand, multi channel campaigns, attribution modeling, big data in the marketing world etc
  • Dealership Operations
    Examples: Lead Handling process/skills, Phone Process/skills, Fixed ops Appointment handling Structure changes, Pay plans/hiring, CRM integration etc
  • Mobile
    Examples: Mobile site design, mobile consumer behavior, mobile workflow for the office, Show-rooming etc.
  • Search Marketing (organic & paid)
    Examples: Link building, Semantic web, Advanced PPC strategies, Mobile search, Local Optimization etc
  • Social
    Examples: Facebook ad network, Dealership social Policy, Social as an SEO tool, apps to use inside the dealership etc.
  • Website Optimization
    Examples: Responsive vs Adaptive, Split A/B testing, Analytics, VDP page optimization, conversion tracking etc.
  • Other Industry Innovations
    Examples: Wearables, trends in millennial buyers, In vehicle systems, etc

Note: you may apply in two different categories (only two total submissions will be accepted).

How and when will speakers be chosen?

All applications submitted by June 20th will be sent to a group of dealers on the DSES dealer panel who will vote anonymously on each video and decide who should speak. All breakout speakers will be announced on August 1st, 2014.

If selected, DrivingSales will provide you with a complimentary speaker badge to attend DSES, but you will be responsible for your own travel and lodging costs.

How much does it cost to speak?

Nothing. Because dealers know best which topics are most relevant, we turn to a panel of dealers to select the speakers who will provide these insights and strategies. We feel that this unbiased selection process is really important– we don’t accept pay-to-play, and we don’t allow sales pitches. Period.

Do you have additional questions? Send them our way and we’ll do our best to answer them. Email Mike at Thanks and good luck!