Where the most progressive dealers study industry innovation and collaborate to perfect automotive retailing.
2013 Main Stage
Danny Sullivan: Founder and Editor-In-Chief of Search Engine Land
Hear the current state of search marketing strategies and what Google is doing to help brands & consumers along with content marketing strategies – how the auto industry needs to be thinking
Scott Hernalsteen: Senior Director of Enterprise Analytics at AutoTrader.com
New data from AutoTrader.com’s ongoing site analysis will reveal exclusive, never-before-seen insights about the impact of pricing on car shopping behavior. He’ll explore how dealers can leverage various marketing strategies in the online inventory marketplace and examine the results of innovative dealers who have successfully evolved their online marketing.
Bruce Kimbrell: Site Leader for Disney Institute West Coast Operations
Discover how to identify what your dealership’s brand promises are and how they should resonate with customers, and learn Disney’s methods on how to train and engage your team to deliver on customer’s expectations.
Hosted by Joe Webb: President of Dealer Knows Consulting
For the third year in a row, dealers will hear the pros and cons on many hot digital topics as dealer/vendor contestants debate live on stage. Providing lively (and friendly) banter between some of the industry’s smartest and best-known experts, these charming confrontations are sure to educate and entertain.
Leif Babin: Former U.S. Navy SEAL Officer and President of Eschelon Front
Learn how to build a culture of extreme ownership through high-performance team building and execute on your business plans.
Cameron Chell: CEO of Podium Ventures, CEO of Business Instincts Group
Cam Chell has had the unique experience of going from significant personal and professional success to homelessness and life on the street, and then back to amazing success. Dealers will learn what mattered most as Cam fought his way back to being one of the top 40 richest Canadians under 40.
What Does the Future of Local Marketing Look Like with Mobile Influence and New Trends in Consumer Shopping?
Dylan Swift: Director of National Marketing at Yelp!
Learn how dealerships can place a greater focus on consumer behavior, sharpen their online reputation strategies and make sure local and mobile are fully integrated into their marketing.
Chris Reed: Chief Marketing Officer at Cobalt
Many dealers are running their marketing efforts by focusing on increasing visitors to the dealer website or leads produced from the site. They are not focusing on the single most important measure of future sales: VDP views.
What Makes Us Unique!
DrivingSales Executive Summit represents the tip of the spear for dealership Innovation.
Network and collaborate with the leaders of the industry’s top dealerships.
DSES features the best experts in the world for the topics requested by dealers.
Unlike other industry events, sponsoring vendors do not dictate our messages.
Luxurious environment with limited space. DSES has sold out every year since its inception.
A Dealer board selects the top industry thought leaders to teach and train attendees.
Early bird pricing expires soon!
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See What Past DSES Attendees Have To Say
“I went to 13 automotive conferences last year – if I had to choose just one to attend it would be DSES.”